It happens more often than you might think.
A homeowner in Grande Prairie gets offered a “great” deal on a furnace, they quickly agree and have it installed. Not even shopping around. The job is done, the bill is paid, and they’re just starting to settle back into home comfort, until things stop working. The furnace isn’t running, and now the installer’s number isn’t either. So they call us. And that’s when we hear a line we’ve heard too many times before:
“I didn’t even think to call you. I just assumed it would be more expensive.”
We get it. LSM has been around a long time—over 60 years in fact. That kind of legacy sometimes comes with assumptions. People see the LSM name and think, “They’ve been here forever, must be top tier, probably expensive.”
What many people don’t realize is that we’re part of one of the largest buying groups in Canada for heating and cooling equipment. That means the high-efficiency Lennox systems we install often come with better pricing than you’d expect—not because we cut corners, but because we’ve spent decades building the kind of relationships and scale that pass savings along to the homeowner.
Why We Still Hear the “Too Expensive” Myth
In most cases, it’s not based on anything someone has seen for themselves. More often, it’s something they were told. Maybe by another company. Maybe by a friend of a friend. Maybe just by looking at our trucks and assuming we only carry high-end systems with high-end prices.
And while we’re proud to carry premium Lennox equipment, we also know that value comes from more than just brand names. It comes from advice you can trust, experienced installs, warranty-backed service, and yes—fair pricing.
We haven’t seen a lower quote from a competitor in quite a while. In fact, the opposite is true. We often hear from customers who say:
“I wish I’d asked you first. I didn’t know I could have saved money going with you.”
How the Story Usually Goes
A couple in Grande Prairie reached out to us after their furnace failed. It had been installed just a few years earlier by another company, but they were now facing another big repair—or a full replacement.
They told us they hadn’t called us the first time because they assumed it would be too expensive. When we reviewed their current system and what they had paid, it was clear they had overpaid for a lower-tier furnace that wasn’t right for their home.
On top of that, the brand they had installed wasn’t one stocked locally. The technician had to order parts in from out of town, which meant longer wait times and higher service costs—even for simple fixes. Meanwhile, we have an entire floor stocked with Lennox parts ready for same-day service when needed.
In the end, we were able to provide a better-quality, properly sized Lennox system at a lower total cost than what they had paid the first time around. And this time, they had the peace of mind of local support.
What Sets LSM Apart
- 60+ years in the Grande Prairie region
- Trusted Lennox Premier Dealer with access to exclusive buying programs
- On-site parts inventory for Lennox systems—ready when you need them
- Trained, local technicians who live in and care about this community
- Transparent quotes and honest advice, even when we’re not the lowest
- No-pressure recommendations tailored to your home and goals
We’ve built our name over six decades by being dependable, not pushy. So if you’re ever in the market for a new furnace, or even just curious about your options, give us a call. You might be surprised at what you find out.
We Understand
It’s easy to assume things based on what we’ve heard. But assumptions don’t always match reality.
We don’t expect every homeowner to know how group pricing works or how much savings can come from buying power built over 60 years. But we do want you to know that asking for a quote costs nothing. And it just might save you more than you think.
So before choosing a system that no one in town keeps parts for, or locking in pricing you think is a “deal,” take a minute to ask around. You may find that the local experts with the long history and full stockroom are also the ones who can offer real value, right from the start.


